“Ebola Hospital” Needs Long term PR Plan and Patience to Win Back Trust
Scott Sobel, MA, Media Psychology Short-term and shortsighted PR reaction and action has, as we say at Media & Communications Strategies, “turned a crisis into a disaster.” I was quoted by the Fort Worth Star Telegram as part of a well-done report on, Texas Health Resources faces public fallout from Ebola crisis. And an apology […]