By Scott Sobel, MA, Media Psychology; President, Media & Communications Strategies. This post originally appeared here on Bulldog Reporter. The day that Booz Allen Hamilton confirmed it employed Edward Snowden, the 29-year-old Maryland man claiming responsibility for leaking classified U.S. surveillance programs, a legal reporter with a national paper of record asked me if […]
After almost 2 weeks, the story surrounding the NSA leaks by Edward Snowden has done anything but go away. For his former employer, Booz Allen, they haven’t been doing any talking. In fact, since the company acknowledged it fired Snowden, it has been quiet in the face of public speculation. The Washington Post reached out to […]
Media & Communications Strategies’ President Scott Sobel discussed the ongoing NSA leaks scandal with NBC News. When asked about steps Booz Allen could take to repair their security reputation, Scott suggested the following: “Booz Allen [should] look for former cabinet-level security advisers and former leaders of the CIA and NSA to perform an investigation and […]
Media & Communications Strategies President, Scott Sobel, commented on the corporate crisis surrounding the release of classified documents detailing a pervasive data-mining program by the National Security Agency (NSA). An employee of Booz Allen sent the documents to The Washington Post and created the firestorm of controversy surrounding the relatively unknown operation. Scott talks about […]
Scott Sobel, President of Media & Communications Strategies, believes news releases still matter. He responds to a Commpro.biz article on the declining value of news releases. Scott writes: The call-and-send-a-release strategy is even more valuable when you are pitching a novice desk-assistant or editor who you get interested in a story and then needs something […]