This post originally appeared in Bulldog Reporter By Kate Connors, Senior Account Manager & Social Media Strategist For those PR gurus who have worked with associations, you know that coordinated internal and external communication is crucial for the success of the organization. If an association’s board does not have coherent messaging, bylaws, and goals, then […]
This post originally appeared here in the “Thoughts Leader” section on Bulldog Reporter. Danielle Blevins is an Account Associate with Media & Communications Strategies. That dreaded moment you hoped would never come…but you knew might come…came. A secret has been revealed that has caused you (and your association, corporation, law firm, school—pick one or all) […]
By Kate Connors, Senior Account Executive & Social Media Strategist, Media & Communications Strategies Let me start with a simple question: What is a brand’s number one goal? Answer: To please their customers. To many of us in the communications world, this seems like an obvious statement. Yet recently, Rue21, a young-adult/teen fashion store with […]
Implementing a crisis plan is not easy. It’s definitely not easy when you’re in the middle of a public crisis. That’s why Scott Sobel, president of Media & Communications Strategies, gave The Washington Post seven steps to create a solid crisis management plan before you’re in the crisis. To read Scott’s comments, click here. […]
By Scott Sobel, MA, Media Psychology; President, Media & Communications Strategies. This post originally appeared here on Bulldog Reporter. The day that Booz Allen Hamilton confirmed it employed Edward Snowden, the 29-year-old Maryland man claiming responsibility for leaking classified U.S. surveillance programs, a legal reporter with a national paper of record asked me if […]