By Scott Sobel, MA Media Psychology No doubt rules and laws must be applied evenly, whether you are a football star or an employee living paycheck to paycheck. Of course, fame, contracts, moral clauses and a player’s union separate football player Ray Rice from most regular employees. Regardless, there could be a benefit of social […]
Sobel to Focus on How to Connect and Persuade a Media Audience Using Psychological Theory Washington, DC – Scott Sobel, President of Media & Communications Strategies, will be speaking at the American Psychological Association’s (APA) Annual Convention in Washington D.C. on August 8th. The 2014 APA Annual Convention will host hundreds of sessions on the […]
Can Proactive PR, Laced with Psychology, Help the Aviation Industry? By Scott Sobel, MA Media Psychology and Danielle Blevins, Esq. Emotional reaction to the latest Malaysia Airlines tragedy is destroying the airline’s business and certainly is affecting all other commercial flight. And even before the public had time to digest this tragedy, other plane disasters […]
Media & Communications Strategies, Inc. President Scott Sobel was quoted in an InvestmentNews.com article entitled “How to Handle a Scandal”- How to handle a scandal Crisis triage easier when the brand is strong to begin with, experts say By Liz Skinner Jun 13, 2014 With controversies involving personal conduct toppling more than one financial […]
Senior Media & Communications Strategies team member Kate Connors was quoted in an article entitled “4 Things Game of Thrones Can Teach You About Business”. From www.bplans.com– The hit HBO show “Game of Thrones,” which has fans enthralled over the fight for the Iron Throne, averages 14.2 million viewers per episode, and has been lauded […]